Exams-Spring 2004

Policies, dates, and study guide questions are included on these pages. These are designed to make the performance measurement process more equitable to all Learners. Ensure you understand the examination policies.

 

 

 

 

Communication Strategy and Policy

MANA 3335

 

This page contains the schedule and study questions for all exams in the semester. Refer to the syllabus for the policy regarding missed exams and make-ups.

Exam

Date

Topics

Exam 1 study guide

Sec .03

Chapters 1, 2, 3 and Syllabus

Exam 2 study guide

Sec .03

Chapters 4, 5, 6

Exam 3 study guide

Sec .03

Chapters 7, 8, 9

Exam 4 study guide

Sec .03

Chapters 10, 11, 12

Exam 5 study guide

Sec .03

Chapters 13, 14, 15

Final Exam

Sec .02 TBA

Comprehensive-all chapters


Exam 1

 

What are the objectives of this course as defined in the syllabus? Associated Reading

How many exams are there and what is the make-up exam policy? Associated Reading

What is the policy toward attendance requirements? Associated Reading

What textbook is being used for this course? Associated Reading

What did George Naimark suggest as the primary buying influence of consumers? Why did he believe this was a primary buying decision? Associated Reading

What do you believe is the main challenge to ensuring communication works? Associated Reading

How would you characterize General Systems Theory and what phenomenon does it help us cope with in organizational study? Associated Reading

What are the suggested functions of management discussed in this course? Associated Reading

Marketing has a very specific definition. How did the discussion define marketing? Associated Reading

Communication has been assessed and described using three different views. What are the three views of communication and how do they differ? Associated Reading

Communication's definition comprises three parts. What are the three parts of the definition? Associated Reading

What is the ultimate reason we communication in organizations? Associated Reading

What is Marketing Communication? Associated Reading

What is Management Communication? Associated Reading

What is Total Quality Communication? Associated Reading

Effectiveness and efficiency are different in what they describe. What is the difference? Associated Reading

What is an operational environment under the systems theory concept? Associated Reading

How would you describe the boundary spanning role of communication in the systems theory concept? Associated Reading

What are audiences, publics, or stakeholders? What is the importance of the interest criteron? Associated Reading

Describe the SMCR model. What is Noise? Associated Reading

The Schramm Model introduces the idea of Frames of Reference. How would you explain the idea of Frames of Reference and what is the significance for communication? Associated Reading

Explain the components of the Total Quality Communication Model. Associated Reading

Why is the allusion to common symbols so dangerous? Associated Reading

Explain the basic idea important to us that was introduced by the Symbolic Interactionists. Associated Reading

What was the contribution of the General Semanticists. Associated Reading

What are the types of non-verbal communication symbols. Associated Reading

The process that a receiver uses to comprehend messages has a number of symbolic issues involved. What process does the receiver use and what are the symboilic issues that arise? Associated Reading

Briefly discuss the role that perception plays in understanding the world around us. Associated Reading

Review each of the types of perceptual sets that are barriers to communication and describe what happens in each. Associated Reading

 

 


Exam 2

 

I've decided to place this set of study questions on a separate page so you can download it without having to reacquire the exam 1 questions. The study questions are here.

 

 


Exam 3

 

 Study questions for Exam 3 are here.

 


Exam 4

 

 Study questions for Exam 4 are here.

 


Exam 5

Study questions for Exam 5 are here.

 

 

 

 

 

 

Exam 1

Exam 2

Exam 3

Exam 4

Exam 5

 

 

 

 

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